EXECUTIVE LEADERSHIP TEAM
Columbus India has been described as a big international family, but close knit when it comes to innovation and digital leadership.
CEO, INDIA
ANURAG GUPTA
Anurag, is the CEO of Columbus India. He loves challenging and developing the next level of performance marketing using both traditional & technology lead solutions. An Industry leader and an avid photographer with accolades across both his passions, he is responsible for the the ethos of what we call “Columbus India” today.
CHIEF BUSINESS OFFICER
NITIN SABHARWAL
Nitin is spearheading Columbus India and is responsible for driving growth and operations across its performance advertisers. Ardent in developing innovative products for advertisers to solve both digital and offline inefficiencies across industries. Providing unique solutions is his forte enabling problem solving for the advertiser.
VICE PRESIDENT, STRATEGY
YASHASVI VATS
Yashasvi or Yash as he is known, is the strategy expert at Columbus India. He is responsible to offer consultative strategy solutions to clients. He has vast experience in communication and engagement solutions across industry and localities. He delivers high engagement solutions to clients both for branding and performance.
ASSOCIATE VICE PRESIDENT, BUSINESS DEVELOPMENT
SAURABH SINGHANIA
Saurabh, leads the business development function for Columbus India. As a specialist in his field, he has been instrumental in creating new business opportunities for the group. His passion for travel and striking a conversation makes him a go getter in the digital space.
CEO, AUSTRALIA
REBECCA TOS
Bec leads Columbus and is the driving force behind our vision, brand, product evolution and culture across APAC. Passionate for business strategy, mentorship and consultancy, Bec thrives on looking under the hood of businesses and solving complex business problems.
GENERAL MANAGER NSW/QLD & OPERATIONS
MITCHELL MCBEATH
Mitch leads our NSW market, heading up a team of Business Directors to deliver strategic solutions for our partners. Mitch also leads our operations across APAC and has a deep understanding of all APAC markets he is responsible for and is extremely passionate about driving new solutions for our team and clients.
NATIONAL HEAD OF STRATEGY AND PRODUCT
MARCUS BETSCHEL
Marcus is responsible for driving the future evolution of our product and strategy initiatives. Heading up our National Centre of Excellence, Marcus ensures Columbus is leading our industry in innovation, ideation and delivery of expertise.
MARKETING & COMMUNICATIONS MANAGER
SARAH MONAGHAN
Sarah leads the marketing and communications team, responsible for executing world-class brand communications to relay the value that Columbus can bring for clients in a complex and changing industry. Sarah is passionate about building an inclusive and engaging workplace culture at Columbus.
MANAGING DIRECTOR, ASIA
ROSEMARY LISING
Rosemary is the Managing Director of Columbus Asia, leading and overseeing vision, business growth and operations. She is passionate about developing strategic business solutions that drive results and long-term success for our client and agency teams. Recognized as a digital marketing industry leader, Rosemary speaks at leading industry conferences and produces globally recognized best practices in digital marketing.
HEAD OF PERFORMANCE, ASIA
SUSI POKAR
Susi is the Head of Performance for Columbus Asia. She is responsible for driving best in breed performance strategies and ensuring our performance product offerings and vision are market leading and constantly evolving. Passionate about blending accountability with creativity, Susi spearheads successful digital programs across multiple markets and industry verticals.